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Plato - Marketing Event
Between the victor and the vanquished in the unforgiving
market place......... lies the key’
Preliminary Round:
INCREDIBLE INDIA @60 IN LONDON!
Owing to
the large success of Incredible India @60 in New York, The Ministry of Tourism
has now decided a magnificent four days of events, seminars, cultural
activities, and exhibitions organized in London. INCREDIBLE INDIA @60 IN LONDON!
Prepare a
marketing plan to enhance development and promotion of Indian tourism.
What you need to do is...
Give us a
report that highlights your event marketing strategies for the entire planned
agenda.
The report should contain the following:
A detailed description of the different events you choose to
organize (along with event schedules).
Your partners and key sponsors.
Different strategies you employ to promote Indian tourism..
A brief cost analysis.
Rules and Regulations:
2 participants per team.
Soft copy of the report should be mailed to
mcim.diakrisi@gmail.com
by 10:00 am on or before 13th
November 2007.
Event
Manager:
Chandana G C
Contact No: 0-98865 64561
Mount Carmel Institute of Management
#58, Palace Road, Vasanthnagar
Bangalore – 560052
Tel : 91-080-22261487
E-mail:
mcim.diakrisi@gmail.com
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